The Rules of Social Media Engagement

Fast Company “expert” blogger Brian Solis discusses something that directly correlates with our “message” here at anewguide:

“A study published in 2010 surfaced a startling statistic, ’75 percent of employers say their business has no formal policy instructing employees on the appropriate use of social networking sites on the job.’  The report, “Employer Perspectives on Social Networking,” compiled data from 34,000 businesses in 35 countries.”

What’s the training social media training process in your newsroom?:

“In the same study, 63% of employers that employed social networking policies reported that those policies improved productivity. More than a third also stated that social media policies helped protect intellectual property.”

Send training tips our way…We’ll consider them and possibly put them in our final recommended guidelines.

Read the rest of post here.